Who Are We?

LEONG Soo Yee, Founder of Platform BE

Work experience

Soo Yee is a former Executive Director at ACCA (The Association of Chartered Certified Accountants) where she led its business in Asia, the Americas, Europe, Middle East and UK, besides steering its global marketing and digital transformation programme.

She has over 30 years’ experience in corporate strategy, business/digital transformation, profit & loss management, business development, marketing and people development in ACCA, AIA, Citibank, KFC and Shell.

Coaching profile

Soo Yee works with executives and leaders, across countries, cultures and experiences to empower them to lead from the inside out authentically and powerfully.

She has coached teams and senior executives around the world: in professional associations, big 4 and mid-tier accounting firms, listed companies, startups and charities on transformation, innovation, culture agility and on career development.

Education, training & interests

Soo Yee holds a Bachelor of Business Administration from the National University of Singapore and the following qualifications:

– Associate Certified Coach (ACC) credential from The International Coaching Federation (ICF)

– Certified Master Transformational Coach by Coach Masters Academy Global, an academy accredited by ICF

– Hogan Assessment Certificate

– Certified ScrumMaster by Scrum Alliance

– Design Thinking Certificate from Stanford Graduate School of Business

Soo Yee is an advocate of diversity, equity & inclusion, and talent development who volunteers actively at vLookUp, an AI driven global mentoring platform for aspiring female leaders and at Beyond Social Services, a Singapore charity which supports youths from underprivileged backgrounds.

Outside of work, Soo Yee enjoys being out in nature and the creative art of ikebana.